PayGo solar drives business to Kenyan bodabodas

//PayGo solar drives business to Kenyan bodabodas

In Kenya and many other parts of Africa, motorcycle taxis (or “bodaboda” – meaning “border to border”) are a low-cost way to get from town to town. Traditionally, bodaboda drivers are self-employed individuals who have invested in a motorbike as  a means of achieving an income.

Frank has been a bodaboda rider for over two years now. Struggling to find regular work and with few employment prospects, Frank used his savings to purchase a motorbike and started operating as a bodaboda rider taking people to work, children to school or farm produce to market.

Frank is 29-years-old from Mlangoni, Kitui County in Kenya, where he lives and supports wife Angela and children James, aged 13, and five-year-old Hadassah. When first starting out Frank earned on average KSh 1,200 per day after a 12-hour shift on his bike. He describes how the majority of his time was spent waiting for customers at a crowded bodaboda stage, the equivalent of a taxi rank.

Despite having the Uber app on his smartphone, Frank wasn’t able to take advantage of the app because keeping his mobile continually charged was costly and challenging as he’d have to travel to a kiosk in another village.

Only 4.8% of households in Kitui County have access to electricity so simple undertakings like charging a mobile phone usually involves significant expense and travel.

“It cost around Ksh100 per week for me to charge my phone, plus the fuel needed for the 4km round trip to the kiosk and back. Often I would choose to put fuel in my motorbike rather than use that money to charge my mobile,” explains Frank.

Pay-as-you-go solar from Azuri offered an affordable option for Frank and his family with the ability to make weekly top-ups to access clean and reliable power. Not only does the family benefit from light at night, Frank has the advantage of keeping his smartphone constantly charged.

Earning more and spending less

With access to the Uber app and customers 24/7, Frank no longer needs to return to the bodaboda station so often and wait alongside the crowd of riders for customers to approach them. Most of his customers are finding him via the Uber app now and as a result Frank says he is earning around KSh 2,500 per day – over double his previous income.

“I would sometimes be waiting for over an hour for a customer to come to the busy bodaboda stage. Now with the Uber app, I can have a customer every 30 mins,” Frank explains enthusiastically.

“Because of Azuri solar power I am able to keep my phone fully charged and I use the app to see customer pick-up and drop points. Having the Uber app gives me an advantage as very few riders have the app or have a smartphone they keep charged,” says Frank.

With business going so well, Frank says he is saving up to buy a new motorcycle.

The extra income has also enabled Frank to send his children to a prestigious school nearby and he is also planning to build a second home for his family.

Bodaboda is one of the most used means of transport in Kenya and the industry is worth around KSh 219 billion a year with most bodaboda operators taking home around KSh 1,000 per day each.

The Azuri Quad solar home lighting system which Frank has installed in his home comes complete with four powerful LED lights, rechargeable torch and radio and mobile charging port. He pays KSh 300 per week to access power. Once Frank completes payment on the system, all the energy generated will be free of charge and he will continue to benefit from connectivity.

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